{"id":3267,"date":"2021-02-16T10:15:54","date_gmt":"2021-02-16T15:15:54","guid":{"rendered":"http:\/\/www.ncultheaffiliate.com\/?p=3267"},"modified":"2021-02-16T10:16:28","modified_gmt":"2021-02-16T15:16:28","slug":"community-connection-and-credit-cards-for-the-win-in-2021","status":"publish","type":"post","link":"https:\/\/www.ncultheaffiliate.com\/?p=3267","title":{"rendered":"Community Connection and Credit Cards for the Win in 2021"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.7.0″ _module_preset=”default” custom_padding=”0px||5px|||”][et_pb_row _builder_version=”4.7.0″ _module_preset=”default” custom_padding=”0px|||||”][et_pb_column type=”4_4″ _builder_version=”4.7.0″ _module_preset=”default”][et_pb_text _builder_version=”4.7.0″ _module_preset=”default”]<\/p>\n

by <\/em>Phil Seely<\/a>, <\/em>LSC<\/a><\/p>\n

Increase member satisfaction and generate ROA with a well-rounded portfolio. When credit union members are the first priority, designing a robust portfolio that meets their needs is of utmost importance. The essentials to member satisfaction, and credit union growth, are two-fold: impressive service and competitive programs.\u00a0<\/p>\n

Including a credit card program in your credit union portfolio is a benefit to members and ultimately leads to growth. Unfortunately, including a credit card program can be overwhelming and stressful. It might seem like too much for your team to take on during uncertain, often challenging times. \"\"<\/p>\n

How can you determine if your credit union is ready to take the plunge into offering a credit card program? First, assess the requirements of a program. Credit card programs must include four elements:<\/p>\n

    \n
  1. Operational service and support<\/li>\n
  2. Multi-channel marketing campaign<\/li>\n
  3. Reward program to encourage sign-ups and card use<\/li>\n
  4. Responsible payment planning<\/li>\n<\/ol>\n

    Next, consider the questions:<\/p>\n

      \n
    1. Do we have the existing bandwidth to add a credit card program in 2021?<\/li>\n
    2. Can we grow without a credit card program?<\/li>\n
    3. Can we afford not<\/em> to offer a credit card program if we want to grow?<\/li>\n<\/ol>\n

      The fact is, in 2021, growth is necessary for credit unions to remain relevant and to serve their members through the tough road ahead. A credit card program does not have to be a burden. As an extension of your credit union team, LSC can support the implementation and execution of a successful credit card program with the Accelerated Growth Program (AGP).<\/p>\n

      Members love their credit unions because of the service. People connect at credit unions and feel supported on their financial journeys. Unique to credit unions, connectivity and community thrive within a community financial cooperative in a way that many larger financial institutions simply cannot create. Marrying the credit union experience with powerful financial tools will result in increased member satisfaction and credit union growth.<\/p>\n

      For more information on how to get a credit card program, contact Dan Collins @ dcollins@nebrcul.org<\/a><\/p>\n

      [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n ","protected":false},"excerpt":{"rendered":"

      [et_pb_section fb_built=”1″ _builder_version=”4.7.0″ _module_preset=”default” custom_padding=”0px||5px|||”][et_pb_row _builder_version=”4.7.0″ _module_preset=”default” custom_padding=”0px|||||”][et_pb_column type=”4_4″ _builder_version=”4.7.0″ _module_preset=”default”][et_pb_text _builder_version=”4.7.0″ _module_preset=”default”] by Phil Seely, LSC Increase member satisfaction and generate ROA with a well-rounded portfolio. When credit union members are the first priority, designing a robust portfolio that meets their needs is of utmost importance. The essentials to member satisfaction, and credit union […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=\/wp\/v2\/posts\/3267"}],"collection":[{"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3267"}],"version-history":[{"count":0,"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=\/wp\/v2\/posts\/3267\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3267"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ncultheaffiliate.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}